Kathy Khai
(626-965-2339)
Kathy Khai
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Rowland Heights Real Estate

Rowland Heights is an unincorporated community of 11.4 square miles, in Los Angeles County,
California, located in the San Gabriel Valley. The population was 48,553 at the 2000 census.

History

Rowland Heights was originally part of the Workman Temple homestead in California's rancho days.
Rowland Heights is an unincorporated community (not a city) dependent upon County of Los Angeles
representation (County Board of Supervisors). Rowland Heights has grown significantly during the
1990s. Originally built on a pig farm that covered much of modern day Rowland Heights, the Rowland
Homestead was mostly orange groves until the eastward sprawl from Los Angeles spawned lower
middle-class communities and affordable housing developments then formed. As the 60 freeway was
extended beyond the western boundary, the community continued growth equal to that of most
communities in Southern Calfornia. Development next to the freeway, zoned for industrial investment,
eventually helped to support the housing developments that continued well into the twenty-first
century. The original John A. Rowland homestead is now behind the 99 Ranch Market near the corner
of Gale Avenue and Nogales Street.

This area of the Los Angeles basin was once an inland sea before the last ice age. Many fossils can
still be found around the area. One place that still has exposed fossils from ancient sea life that once
swam this prehiaaastoric sea is located behind the McDonalds on Stoner Creek Road across from the
Stoner Creek Car Wash, which locals called fossil hill. Local kids would go there to find treasures,
such as sea life encrusted in sand dollars. Another interesting site to locals was the Nike Missile Base
nestled in the hills overlooking the city, which was formally known as LA29. The site spanned nearly
two miles in length across the hilltop between Rowland Heights and Brea, but the magazines, firing
control site, radar pedestals, and tunnels are only ruins now.

Since the 1980s, many upper-middle-class immigrants from Taiwan and South Korea have settled
heavily in the hillside homes of Rowland Heights (and in neighboring regions such as Hacienda
Heights, Walnut, and Diamond Bar). Additionally, working-class Latinos have settled in the lower, flat
sections. The city has developed an eclectic suburban "Chinatown" and "Koreatown", mostly in the
form of upscale strip malls mostly on Colima Road, with another concentration around Nogales St.
There are several large Asian supermarkets - such as a 99 Ranch Market (billed as the chain's largest
location during the late 1980s, but no longer), Hong Kong Supermarket, and Monterey Park-based
Shun Fat Supermarket (a relatively recent development that replaced Von's market) - in the area.

Once a predominantly white and hispanic population, this area has gradually become one of the
Chinese centers in the greater Los Angeles. Originally formed by the stream of business expansions
from Monterey Park (now a heavily Mainland Chinese enclave), which is the undisputed "Chinatown"
of Los Angeles, Rowland Heights has become an area comparable to a "Chinatown" by itself largely
populated by Taiwanese. Locals refer to Rowland Heights as "Little Taipei", due to its high
concentration of Taiwanese restaurants and businesses. It has become the center for Chinese
commercial and cultural activity in the south-eastern region of the San Gabriel Valley. While Rowland
Heights and adjacent areas are still predominantly 49er Taiwanese (Mandarin: wai sheng ren or
external-province person), in recent years many Mainland Chinese emigres have too been increasingly
purchasing homes and starting small businesses in the area. As an example, some eateries of
Taiwanese cuisine are now actually opened by Mainland Chinese. Additionally, there are several
popular eateries in the area, including Supreme Dragon (serving Mainland Chinese noodle and
dumplings), a Taiwanese-style food court inside a strip mall, and Hong Kong Chinese-style Richmond,
British Columbia-based Sea Harbour Seafood Restaurant (inside of the 99 Ranch Market center) as
well as several trendy restaurants geared towards the young and affluent Asian population. More
recently, a popular branch of the Taco Bell fast-food franchise very close to a local high school was
replaced by a Vietnamese beef noodle soup (or Pho) restaurant, located at the corner of Colima Road
and Otterbein Avenue.

Perhaps owing to Rowland Heights as the cultural center for the Chinese diaspora - thus far, mostly
49er Taiwanese with a growing number of Mainland Chinese - and as the connection to and from
northern Orange County (mostly to the city of La Habra), Fullerton Road in Rowland Heights is among
the heavily traversed roads in the region with frequent gridlocks.

As with most housing patterns in the Southlands, the wealthy homes are usually found on the nearby
hills, while the more economical housing are located close to the freeways. In this case, these are
located near Highway 60 by the City of Industry.

As part of an unincorporated community, Rowland Heights residents, circa 1980, formed a series of
community based organizations, including the Rowland Heights Community Coordinating Council (or
RHCCC; www.rhccc.netfirms.com) to give input to their government representatives (the Los Angeles
County Board of Supervisors) and their State and Federal legislators. Among the items of concern for
the residents was the growth of the community away from a semi-rural setting to a more highly
congested area. As a result, the Rowland Heights General Plan was formed to govern the growth of
the community. Over the years these Rowland Heights community based organizations slowly
disbanded until approximately 2000, when the Rowland Heights residents reestablished the RHCCC to
take on the issues of unmitigated and unplanned growth (increased building density), traffic, lack of
community services, among other items. Through hardwork, the residents were able to work with
their County of Los Angeles representatives to put in place building density and design standards to
control growth to some extent. To this day, the RHCCC continues to exist as a community-based
organization of resident volunteers consisting of a Nine Person Board of Directors, a Development
Committee, Community Improvement Committee, Membership Committee and other committees and
task forces. The RHCCC is dedicated to provide a forum and a conduit for the flow of information for
the residents of Rowland Heights regarding issues that affect the community and quality of life. It
conducts a general meeting to present information to the public (including proposed development
projects), a Board meeting to analyze community input and concerns and formulate a plan regarding
how to address the same, a Development Committee to study proposed projects and their impact on
the community, a Membership Committee to promote and increase awareness of community issues,
and a Community Improvement Committee to address concerns with items such as graffiti abatement
and community beautification.

Unlike its unincorporated neighbor to the west (Hacienda Heights), Rowland Heights has never held a
cityhood election. However, recent talks about the County shortchanging the area in terms of basic
services, the views of the RHCCC, the potential development of the hills above Rowland Heights
along with annexation from the ever-encroaching Diamond Bar - concerned residents have banded
together in a Political Action Committee the Rowland Heights Advocate for City Hood ID#1296887 to
research the possibility of becoming a city. (web site www.rowlandheightscity.org)

A person who has had significant influence in meaningful change in Rowland Heights is 20 year
resident Roy Humphreys. Known for his direct approach to problems afflicting the community, he is
the champion of the "Graffiti Wars" before they were popular. He in chorus with his wife and son
provide a cache of evidence to the Los Angeles County Sheriff which led to the first arrest and
conviction of a major tagger in Rowland Heights. Through his work as vice president of the Rowland
Heights Residents' Association and now President and founder of the Rowland Heights Advocate Inc.,
changes included covered bus stops, illegal sign posting removal, graffiti removal, and street swamp
clearance. He has been a champion for cityhood for over three years and is working with the Rowland
Heights Advocate for City Hood to educate the population of this community on the issues. His
observations are published in the opinion section of the San Gabriel Valley Tribune.


Geography

Rowland Heights is located at 33°58'51?N, 117°53'23?W (33.980962, -117.889791)GR1.

Rowland Heights is located in the Los Angeles County. it lies where the Los Angeles County, Orange
County and San Bernardino County meet.

According to the United States Census Bureau, the CDP has a total area of 23.4 km˛ (9.0 mi˛), all
land.


Demographics

Rowland Heights CDP
Population by year

2000- 48,553
1990- 42,647
1980- 28,252
1970- 16,881


As of the censusGR2 of 2000, there were 48,553 people, 14,175 households, and 11,963 families
residing in the CDP. The population density was 2,078.3/km˛ (5,380.7/mi˛). There were 14,543
housing units at an average density of 622.5/km˛ (1,611.7/mi˛). The racial distribution of the CDP
was 29.26% White, 2.61% African American, 0.46% Native American, 50.32% Asian, 0.31% Pacific
Islander, 12.83% from other races, and 4.22% from two or more races. Hispanic or Latino of any race
were 28.32% of the population.

There were 14,175 households out of which 41.2% had children under the age of 18 living with them,
64.4% were married couples living together, 13.5% had a female householder with no husband
present, and 15.6% were non-families. 11.4% of all households were made up of individuals and 3.7%
had someone living alone who was 65 years of age or older. The average household size was 3.41
and the average family size was 3.64.

In the CDP the population was spread out with 26.0% under the age of 18, 10.2% from 18 to 24,
30.4% from 25 to 44, 24.6% from 45 to 64, and 8.8% who were 65 years of age or older. The median
age was 35 years. For every 100 females there were 96.8 males. For every 100 females age 18 and
over, there were 93.5 males.

The median income for a household in the CDP was $52,270, and the median income for a family was
$56,065. Males had a median income of $40,669 versus $30,432 for females. The per capita income
for the CDP was $19,315. About 9.5% of families and 12.0% of the population were below the
poverty line, including 13.9% of those under age 18 and 9.9% of those age 65 or over.

(From Wikipedia, the free encyclopedia, website - http://en.wikipedia.org/wiki/Rowland_Heights,_California)
(Wikipedia, the free encyclopedia, Disclaimer - http://en.wikipedia.org/wiki/Wikipedia:General_disclaimer)


Education

Rowland Heights is served by the Rowland Unified School District. Schools located in Rowland
Heights are:

Elementary Schools

Blandford Elementary
2601 S. Blandford Dr.
Rowland Heights, CA 91748
(626) 965-3410

Farjardo Elementary
18550 E. Farjardo St.
Rowland Heights, CA 91748
(626) 965-1537

Jellick Elementary
1400 S. Jellick Ave.
Rowland Heights, CA 91748
(626) 964-1275

Killian Elementary
School19100 E. Killian Ave.
Rowland Heights, CA 91748
(626) 964-6409

Rowland Elementary
2036 S. Fullerton Road
Rowland Heights, CA 91748
(626) 964-3441

Shelyn Elementary
19500 E. Nacora St.
Rowland Heights, CA 91748
909-444-0584

Intermediate Schools

Alvarado
1901 S. Desire Ave.
Rowland Heights, 91748
(626) 964-2358


High Schools

Rowland High School
2000 S. Otterbein Avenue
Rowland Heights, CA 91748
(626) 965-3448

Adult and Community Education

Community Day School
1928 S. Nogales Street
Rowland Heights, CA 91748
(626) 935-8210

Rowland Assistive Technology Academy
17840 East Villacorta Street
La Puente, CA 91744
(626) 854-8342

Santana High
1006 Otterbein St
Rowland Heights, CA 91748
(626) 965-5971



RE/MAX Realty 100
1411 S. Diamond Bar Blvd.
Diamond Bar, CA 91765

*Each Office Independently
Owned and Operated*